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About Us

My name is Kim Goedde, Founder/Executive Director. I am a single mother of 2: Olivia & Claire and former welfare recipient myself who knows first hand how hard it can be going back into the work force.

There is a definite stigma and shame that goes with the word welfare. I moved to Miami from Michigan when I was pregnant. My goal was to finish college so in 1998 I received my bachelor's degree in International Relations from Florida International University. I thought my life had finally taken a direction when it went from bad to worse. Student loans were due, child support came to a halt and I was forced to apply for welfare. I was placed in the welfare to work program. I complained that the jobs didn't pay enough and I wanted a job in entertainment so I was referred to Jeff Rosenberg to help me with my resume. I had always wanted to do charity work but thought later in life when I was successful and could afford to I would go back to this idea.

I decided to call Jeff with an idea and ran the thought of a makeover non-profit by him. He thought it was a great idea and we brainstormed to come up the full plan and a name. Jeff became my mentor. With his help my dream became a reality. There was an attorney in town named Russell Jacobs who helped low income people that qualified with corporations and all the next steps I would need to become a 501c3 non-profit organization.
In September 1999 The Look for Success was born. The Fay Parkin Foundation gave me first donation/grant. Estee Lauder/The Estee Lauder Companies gave its first cosmetic donation and have been a supporter of The Look for Success ever since donating all the make-up. It was a long road with many hurdles. My Mom and I were able to work through our differences and
she now runs The Look for Success Michigan. "I love what I am doing and please don't ever give up on your dream."
To date The Look for Success has helped over 10,000 women and teens in South Florida, Michigan and Los Angeles.

Karlene Goedde is the Program Director of the Michigan Office. The Look for Success in Michigan was launched in 2002 and focuses on women suffering from domestic violence, the elderly, women diagnosed with cancer and cancer survivors. Karlene's heart remains close to the women diagnosed with cancer and cancer survivors, after losing both her sister, Leslie and husband Robert to cancer not too long ago.

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